We build companies from the inside and guide them to sustainable growth
Reform Group is a business development group that works from inside the company, not outside it. It founds new companies, develops existing ones and partners with large enterprises, with four tracks and one team.
Field experience before it was consulting
Reform was built on more than 10 years of field experience in marketing, HR and operations inside real companies in Egypt and the Gulf. We have seen companies lose when marketing works in isolation from the team's capacity, and when websites and systems are built without serving sales.
So we did not build a traditional agency, but a group that works as an extension of its client's team. Every project we take on is a commitment to the result, not just the delivery, and we measure our success by our clients' numbers, not by how much we publish.
The group provides HR services through its specialist division, REFORMHRM.
The principles behind every decision
Results thinking
We start from the end goal and tie every action to the result our client wants.
Transparency
We show the numbers as they are, with their cost, and tell the truth even when it is hard.
Real partnership
We think like partners and own the result, not just the delivery.
Continuous measurement
Every campaign, site and system has a clear indicator we track and improve.
Purposeful innovation
We use the newest tool when it serves your goal, not because it is new.
Integration
Every track knows what the others are doing, so results are not lost between teams.
Three markets, one approach
We work with companies in Egypt, Saudi Arabia and Bahrain, remotely and through site visits depending on the project, and respect each market's audience, platforms and laws.
- Companies and professional services
- Clinics and medical centers
- Retail and online stores
- Real estate and contracting
- Trading and distribution
- Education and training
- Technology and startups
- Hospitality and restaurants
REFORMHRM
HR consulting, structures, policies, payroll, recruitment and training, career guidance for individuals, and free salary and insurance calculators for Egypt and the Gulf.
The REFORMHRM sectionFive stages in every project
- 1
Discovery and diagnosis
A free session to understand your business, your numbers and the real gaps.
- 2
Strategy and planning
A roadmap with goals, indicators and a written timeline.
- 3
Build and deliver
A specialist team delivers with full coordination across tracks.
- 4
Launch and adoption
A staged rollout and training for your team on what we built.
- 5
Ongoing follow-up and improvement
Regular reports and continuous improvement until the company reaches its goals and expands.
Start from where your company stands today
A free 90-minute diagnosis session where we understand your business and goals and agree the best starting point with you, whether you work with us or on your own.
Questions about Reform Group
Short answers to what business owners ask us most, with every question on one page.
All questionsWhat is Reform Group?
A business development group that builds companies from the inside and guides them to sustainable growth, develops existing companies and partners with large enterprises. It brings four tracks under one roof, business development and digital transformation, human resources through its REFORMHRM division, websites and apps, and marketing and growth, in Egypt, Saudi Arabia and Bahrain.
Do you work with large companies?
Yes. We work as an extension of a company's departments across several tracks at once, with a specialist team for each track, one point of contact, one plan and regular reports for senior management.
Why one partner instead of several providers?
Because marketing, the website, systems and the team all affect each other. When one team works on one plan, the gaps between providers disappear and you know who is responsible for the result.
Which countries do you work in?
We work with companies in Egypt, Saudi Arabia and Bahrain, remotely and through site visits depending on the project, with on-site photography available in all three markets.
How is REFORMHRM related to Reform Group?
REFORMHRM is the group's HR division. It had its own site at reformhrm.com, which has moved in full to the human resources section of this site.